Did I Just Shoot Myself in the Foot?: How to stop the bleeding “I can’t handle the pressure?” Oh? And what position were you applying for? Background check: Google, Facebook, YouTube, and MySpace. Careful what you put up there – it’s like having an electronic tattoo for life. Be nice. But don’t be ultra-polite. How mitigating words can be dangerous. Women won’t do business with men who do this.
First Impressions: Remember where you parked the car Accurate snap judgments are made in 1/10th second – don’t blink. Do this and you could be gone before you open your mouth. Three things women notice about men when first meeting. Wired! The Starbucks effect. Now you can justify that ventimochalattesupremo.
Can You Hear Me Now: You can sell more by listening than by talking “I think we need to amputate that left arm.” Say what? The best piece of advice I ever got in selling. (Bring your flashlights.) Listen better with your arms – and ankles. You’re kidding, right? Why women can watch The View and men don’t have a clue.
Objections?: Eliminate them before they eliminate you Why were you surprised? You knew they were coming. Cutting them off at the pass is a two-parter. Hollywood script writers reveal their secret...just not good scripts. When fists start flying, punch their lights out with this.
Face Reading: Now this is where it really gets weird What attorneys and jury consultants see that you don’t. Condi Rice’s face proves it’s true. And so does Alan Greenspan’s. Julia Roberts? Tim Russert? Ben Stein? True, true, and true. Story of my life: after a certain number of years, our faces become our biographies.
Rude! Pansy! Egotistical! Boring!: The four personalities and how to sell to them The answers to these six questions tell you how you’ve got to sell to them. Let’s take a mythical trip to the company of Hale & Burton. Simon Cowell is our CEO. The super cable sleuth Adrian Monk is the president. Ann Curry is the assistant to the HR director. Paris Hilton is...well, Paris Hilton. Terrell Owens is the VP of Sales. Who are you like? Your best friend? Your boss? Now do you understand why you can’t stand some of the people you deal with? Why they can’t stand you? Buck up, suck it up, and get up. Life goes on.
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